Case Study – Cruise Shop Save


How we helped 

– Identity Creation
– Stationery Design & Print
– Website Design & Development

From Europe across to the Caribbean, Bahamas, Mexico and South America, ‘Cruise Shop Save’ provide their on-board clients with the best destination-specific cruise shop deals around… a business like no other.

The CSS team deliver the best pricing for famous brands and luxury merchandise to onboard cruise guests before they arrive at the port destinations on their cruise itinerary and with over 24 years experience in the cruise line industry, Destination Shopping Expert and founder Melissa Davis knew her first ‘port of call’ was with the team here at pace to develop and launch the Cruise Shop Save new brand.

With the brand name, style and feel created to reflect the uplifting cruise and exotic sunshine shopping experience the brand identity and all associated marketing was created and delivered in-house by pace to launch into this niche but very competitive marketplace.

We supported this with the ground up build of the Cruise Shop Save new e-commerce website, which focused on an enjoyable user experience as well as capacity for the expected growth of direct-to-consumer sales.

And finally, a series of digitised on-board maps highlighting the great cruise shopper deals that can be downloaded from any phone or smart device adding to an outstanding shopping experience… so should you be lucky enough to enjoy a cruise holiday, check out Cruise Shop Save before you spend all of your holiday money!


I have worked with pace for over 12 years; nothing is too much trouble for them. The quality of their work is exceptional, and they even deliver a quality product when we have been in a crunch; they pull out all the stops and get the job done. Highly recommend Hello Pace for printing, design, and shipping.

Melissa Davis, Managing Director