Case Study – Cotham School and North Bristol Post 16 Centre
Brand Refresh
We had the privilege of collaborating with Cotham School, a vibrant secondary school in Bristol renowned for its strong sense of community and academic excellence.
Our design brief was to create a suite of marketing materials that not only captured the school’s unique identity but also enhanced communication with students, parents, and the wider community. By delivering a cohesive blend of print and digital assets, we successfully boosted the school’s visibility and engagement both online and offline.
We began by designing a visually captivating main school prospectus and recruitment prospectus that highlights Cotham’s academic achievements, extracurricular offerings, and its welcoming environment.
Using the school’s signature logos and colour palette, the school prospectus provides prospective families with an authentic sense of what makes Cotham School special.
To further enhance this, we managed a combined photo and video shoot on campus to capture the vibrant personality and everyday life at Cotham. The resulting images and videos, showcasing students and staff engaged in various activities, now feature across a variety of printed materials, including leaflets and banners for open evening events.
Attendees of these events were given exclusive school-branded merchandise, including water bottles, pens, and drawstring bags, all designed to serve as memorable reminders of the Cotham School experience.
On the digital front, we developed a comprehensive social media strategy aimed at amplifying Cotham’s online presence. The cohesive, branded content we produced showcases student achievements and reinforces the school’s commitment to excellence, diversity, and respect.
By maintaining consistent branding across all digital platforms—through the use of brand colours, imagery, and messaging—we ensured that Cotham stands out in the digital landscape, helping foster a more engaged and visible school community.
In addition to our work with Cotham School, we extended our collaboration to the North Bristol Post-16 Centre, with which Cotham is closely affiliated.
For the post-16 centre, we developed a range of promotional materials, including a dedicated video, prospectus folder, and pull-up banners, as well as a specialised photoshoot.
These materials are designed to reflect the post-16 centre’s academic offerings and inclusive learning environment, further strengthening its connection to the broader North Bristol educational network.
Our partnership with Cotham School and the North Bristol Post-16 Centre highlights our ability to deliver comprehensive, tailored marketing solutions that elevate institutional identity and foster stronger community engagement across a range of platforms.
Working with Pace was a dream from start to finish. We had an initial meeting to talk through our needs (which I’ll admit we were still working out at the time!) The meeting helped bring the project into a structure and the team took care of every detail, which was such a huge plus when trying to juggle this with the wider busyness of our day-to-day. I especially have to credit the incredible skills and creativity of both the photographer and videographer we worked with. They were so brilliant from start to finish and, beyond that, were a real pleasure to spend time with. We will definitely be coming back when we’re ready for the next brand refresh!