Case Study – Brighter Places
How we helped
Brighter Places, was formed out of a merger between Solon South West and United Communities, a new 3,300-home housing association based in Bristol with a commitment to deliver 1,000 “eco-friendly” homes over the next five years.
We were delighted when we were commissioned to manage the new name choice, brand positioning and identity. We set about understanding the vision for the business and shaping the brand’s proposition… it was pivotal we pinned down one thing: how the brand should make people feel.
The result is a bright and engaging identity that draws inspiration from the vibrant and diverse community. We managed all additional design elements, from the internal and external brand launch, interior & exterior signage, videography & animation, social media and landing page, all helping to bring the brand to life.